Category: Freelance writing

Get it in writing!

To Sign a Contract 3

Recently I agreed to do an editing project for an acquaintance of mine. We agreed that I would be getting paid for my services, and I agreed to work for less than I usually do.

This may not be a problem on its own, but I made the HUGE mistake of not getting a written contract. Or even a spoken contract. I trusted the acquaintance and thought that I’d at least get paid a fair wage for my work.

I couldn’t have been more wrong. And I know the damage is done.

Being a nice guy is great, I suppose, but if you want to get paid properly you really need to get some kind of contract. By just letting things fall where they may you set yourself up to be used. You can be a nice guy by giving your friend, family member, or acquaintance a “nice” contract to sign. It may seem harsh, but it’s the only way you can (sort of) protect yourself.

Even with a contract there’s no guarantee you’ll get paid. This is one reason it makes sense to get some type of deposit up-front…at least you get something for your work. But without a contract you set yourself up for getting nothing at all.

What kind of contract should you write?

The simplest (and maybe nicest) contract is an email exchange. After you talk on the phone or in person and iron out the details, send a short email summarizing what price and terms you’ve agreed to. I did do this with my last client, but I didn’t do one more crucial step. Before you start working on the project, WAIT for your client’s emailed response. In that responding email the client should clearly concur with your summation.

Another method is to write up a general agreement that outlines your terms and the price you’re charging. You should sign it and then give it to your client to sign. Either make a copy of the signed agreement or just have two agreements for the each of you to sign. Once you have that in hand, go ahead and start working on the assignment.

Contracts that are spoken — oral agreements — are legally binding, but they’re difficult to prove and, therefore, difficult to enforce. Don’t feel like you’re being a bad guy by running your business properly. As a benefit, you’ll start finding that clients treat you with respect when you command it from the beginning.

What kinds of contracts have you used for your freelance work? Do you have any horror stories?

It’s all in the follow-up

Remember 1

Follow up. We hear it a thousand times. If you go for a job interview, make cold calls, or deal with a business for just about anything, it’s apparently crucial that you follow up.

Why?

Well after that initial contact — that initial great impression — the person you met with gets busy doing their everyday thing. And unfortunately, they start to forget things. Even that amazing conversation they had with you. Or even if they don’t forget, they get a follow-up call/email/letter from another candidate, and your brilliance suddenly becomes out-of-sight and out-of-mind.

Here’s a quick and easy follow up method. Hopefully it will work, even for the laziest among us:

  • Before you head to the interview or appointment, address and put postage on your thank-you note’s envelope.
  • During your appointment, start thinking about what you’ll say in your personalized follow-up note. For more ideas on how to accomplish this, take a peek at this Freelance Switch article on following up.
  • As soon as you get home, write a personalized handwritten or typed note. If your initial communication was via phone, write a follow-up note before the end of the day.
  • Using some type of reminder system (Outlook, tickler files, cellphone, calendar), set a date no more than a month in advance to send another follow-up note. This one will be similar to the first “thank you” note, but it should mention how excited you are to eventually work with them.
  • If you’ve gotten no negative remarks, go ahead and schedule another note that goes out during a holiday or something similar. The point is to stay on your prospect’s mind in case a gig becomes available.

In my experience, the most difficult thing about following up is committing to doing it. If you’re pretty good at following up with potential clients, what’s your secret? Do you have a different method to share?

Google Voice for freelancers

Thanks to a good friend of mine I recently found out about Google Voice. And am I ever so glad I did!

Google Voice is a freelancer’s dream.

Here’s how it works. You choose a phone number you like. I chose one that’s local to my current home.

Say you don’t have long distance at home, like I don’t. But your cellphone reception is poor in your home, like mine is. If you’re online with your computer, type in the phone number you want to call. Like magic, your landline home phone rings! You pick it up, and your call is connected (for free) to the number you typed in.

Not in front of your computer? No problem. Pick up your landline and dial your Google Voice number. You’ll get an option to place a call. Anywhere in the U.S. and it’s free!

Even better, give your new Google Voice number to anyone, like clients. When they call you, you can set it up so that both your home and cellphone ring. So you’ll never miss an important client call, unless you want to. And they’ll have a professional, local number to call, and you can answer it wherever you are. If you’re staying out of town for a week, you can set it to ring the phone wherever you happen to be residing.

I also like that you can block certain numbers, and you can even set it to make the caller give their name first. If you want, you can send them to voicemail (and even listen to their voice message as they’re leaving it).

Anyway, I think it’s cool, and I like not having to give out my real number to people. Their caller ID shows my Google Voice number as well. And if I ever need to make a change then poof! No one has my real numbers anymore. But call blocking should take care of any annoyances too.

The only drawback is that you have to request an invitation from Google Voice, and then you have to wait patiently (I waited about a month) for your invitation. I have no idea how many they’re giving out, or if it’ll always be free. But for now it is, so head on over and put in your request. But choose your number wisely. It costs $10 to change it later. You can enter a word you’d like your number to correspond to, or search through for certain numbers in a sequence.

One more perk…If you have an Android cellphone (like I do), you can automatically make all of your outgoing cellphone calls using Google Voice. So your cellphone number is still protected from folks, and if you’re calling local clients they still get that local number.

Do you have Google Voice? Let us know if you do, or if you plan to get it soon.


Am I a Guru?

Gavel

One of my favorite ways to find writing gigs is through freelance job blogs. I recently applied for a job, and it turns out the client uses Guru.com to correspond with and pay their freelancers. I’d heard of Guru.com before, but a lot of writers say that with the bidding, pay gets watered down. So I never looked into it.

The gig I was applying for sounded cool, so I went on over to Guru.com to sign up (for free). Now that I’m there I’ll go ahead and fill out my profile and see if I can land some gigs this way too.

The more, the merrier. I’m beginning to realize that even though my goal is to work one-on-one with businesses that value writers (and are willing to pay accordingly), making no money is a quick way to get discouraged. “Right now” money takes the edge off.

Have you joined any bidding sites like Guru.com? Share your experiences with us.

Just keep writing. Just keep writing.

nemo's friends

Finding Nemo is one of my daughter’s favorite movies, and Dory’s cute little song, “Just keep swimming” came to mind. As an aspiring full-time writer, the only option is to just keep writing.

Controversial though it may be, I’ve decided to write for one of the lower-paying “writing mills,” Demand Studios. I’m not writing prize-winning articles, but I need to have some type of income while I market my “real” business. Demand Studios has been one of my staples along with my substitute teaching gigs. Their highest paying articles pay only $15 each, but I get to choose when and if I’ll write articles at any given time.

Demand Studios pays twice a week (Tuesdays and Fridays), so as long as I can find articles interesting enough to churn out, and as long as I find the time to write them, I will definitely make some money. They do have editors, so you have to write well enough for your copy to be approved, but I haven’t had too much trouble with that.

For whatever reasons, they don’t accept everyone who applies, so if you’re interested check them out and see if it works for you. So far I haven’t checked to see if my accepted articles are published on the web yet, but all of them are slated to be on Ehow.com. I’ve written several bird-related articles, some home safety ones, and even some I just had an interest in learning about.

Writing good articles does require some research, and it can be argued that that time would be better spent marketing for your own business. But marketing brings future money, and, like me, you may need to get some “now” money. If you do write for Demand Studios or similar companies, just be sure to continue working toward your primary goal. Just keep writing and just keep marketing.

Also, writing consistently also allows me to exercise my writing mind. That’s always a good thing.

Do you write for Demand Studios? Have you? What do you think about writing for low pay?


My Well-Fed Challenge Continues…

stairwell

A couple of weeks ago I started my Well-Fed Challenge. My goal is to make 400 cold calls to local businesses in 20 work days, letting them know I’m a freelance writer and finding out what their needs are. August 20 is my deadline.

So how am I doing?

So far I’ve made 103 calls! Yay!

Of those 103 calls, about 58 agreed I could send them my online commercial writing portfolio. Mind you, many of them were secretaries who were probably trying to get me off the phone, but it counts. I can now add them to my snail-mailing list of potential clients.

Of the 58 who gave me their email addresses, 18 were “hot” prospects. Either they use freelancer writers or they were very interested in seeing my portfolio. One of them even wants to interview me for a part-time position teaching copywriting at their college. I have the interview next week!

The companies I targeted for this first round all have a website, and were listed as having 25-250 employees in my library’s database. They are also all local. I made sure to have a few website designers, graphic designers, and advertising agencies in there too (so I wouldn’t get a million no’s).

One of my tactics is to be sure to ask for an email address every time, even if the secretary agreed to send me to voicemail. This is something Peter Bowerman suggests in The Well-Fed Writer. I figure that once I have an email address I can send future correspondence by snail mail (postcards, letters, etc.). I’ll start my snail mail follow-up campaign in a week or two.

Now for the downside.

I had to alter my plans a bit. I wanted to make 20-25 calls every day, but child care wasn’t available every day. So several days had to be skipped. On days when I did have child care, I sometimes would only have 2 hours to make my calls (and research each company a little bit before each call).

Also, when I did make my calls for the day, I still had to find time to go back and send emails with a link to my portfolio. With limited child care, and with a limited amount of steam (I fall asleep at about 10pm, shortly after my daughter goes to bed), I found that I needed to create time to send those emails. Sometimes I had to take time away from calling to do that.

After all, making the calls doesn’t get my information in front of people. Most of my calls are for information gathering only.

Next week will be a challenge. I have that interview, a doctor’s appointment, and I’m going to investigate another childcare provider. I will probably only be able to make calls and send emails on just 2 or 3 days (I hope).

Even if I don’t make my goal, I’ll keep reaching for it. Stay tuned!

Do you give up when you realize you can’t make your goal, do you keep trying, or do you alter your goal?

Well-fed challenge – Week one

Phone series # 4

When you need help staying motivated and on-task, it makes sense to issue yourself a challenge. And what better way than to publicly challenge yourself. If you’re game, join me and we can have a mini-contest.

The other day I started reading The Well-Fed Writer (I’m reading the ebook version until the hard copy arrives). So now I have a plan of action.

I started out with my local library’s business database. I did a search for companies in my local area with more than 20 employees. I also made sure they had web addresses, so I can do a little research while I make my cold calls.

Using a free database like this, though, I could only print/download up to 25 records per search. So that meant searching repeatedly. Anyway, I have a list of about 200 businesses now.

My goal is to make 400 calls in the next 20 workdays, starting tomorrow. That gives me until August 20, 2009. When I’m not able to call, I’ll send out cold emails at least, and I’ll follow-up with a phone call.

So that’s the first step in my quest to becoming a “well-fed” writer.

Reading the book re-motivated me, and it reminded me that cold calls aren’t really that scary. You just have to make yourself do it. I’ll report back next week.

Would you like to join me on my Well-Fed Challenge? How do you approach cold calling?


Well-fed Writing


Now that I’ve decided to make my freelance writing business really work, I realize it’s time to make some serious moves.

First thing’s first. I need powerful ammunition to stay on-task and motivated. The first book I read on freelance commercial writing was The Well-Fed Writer, by Peter Bowerman. His book laid out an easy-to-follow blueprint for success, and when I followed directions I really did make money. I had clients, a decent income, and I was on my way.

I do tend to get side-tracked (as you know), and Peter’s book was written mostly from his point-of-view. But he just published a new, updated, expanded edition. There are lots of anecdotes from other successful commercial writers, and I’m just so impressed with what he’s accomplished with this edition.

And his book came at just the right time. Right after I made my decision to get serious with my business, I got an email from him alerting me to his newest book. Serendipitous!

I’m also impressed with Peter’s willingness to answer questions. I’ve had several replies from him, though I’m careful not to overdo asking him stuff. Being personable has won me over as a fan. I’d buy and promote almost anything he writes since he takes the time to respond to inquiries.

Do you have dreams of becoming a successful commercial writer? Maybe we could start a writer’s group to motivate each other. Or if you already have a freelance writing business, maybe you need a good kick in the rear too.

Click on this link to check out the new edition of The Well-Fed Writer. You can buy it in ebook or hardcopy formats (or both), and there are a few other ebooks you should consider as well. I also got the Toolbox and Timeline, both of which are well-worth it.

When you buy it, let me know. I’d love to have others to discuss it with, and you can feel free to leave a mini-review in the comments.

What are you waiting for? Check out the 2009 The Well-Fed Writer and let me know if you’re as impressed with it as I am. His site also has a bunch of free things too, so if you’re even a little bit interested you should head over to The Well-Fed Writer.

Have you been bitten by the commercial writing bug?


Getting referrals for your freelance business

Present 2

Working full-time for an employer may seem to put a damper on your freelancing business, but maybe it’s a secret weapon in disguise. Your employer may be a valuable source of referrals, little gifts that can go a long way toward enhancing your freelancing career.

Here are some tips for making your job work for you (as long as your employer doesn’t mind that you moonlight).

  • Your current employer may have hundreds of contacts, so be sure to ask for referrals. Even if you aren’t writing at your job, let your boss know that you are looking for new business. Give them your brochure, along with links to your online portfolio, website, and blog.
  • If your job doesn’t entail writing or editing, try to find opportunities to showcase your skills anyway. As a secretary, I’m often making copies, so I find time to scan outgoing documents for errors…a win-win situation for everyone.
  • Above all, do your best work, whatever it may be, at your current job. Even though you’re looking for writing referrals, your boss will be more inclined to help you if you went above and beyond to help them.

I also came across a great article over at Freelance Switch that discusses more ways to increase referrals.

How have you gotten referrals for your business? Has a current or former employer helped you?

Start at the very beginning

Running track 1

As “Maria” from The Sound of Music says, starting at the very beginning is a very good place to start.

Recently I wrote Anne over at AboutFreelancing.com because I realize I feel like my freelance writing career needs to start over. While I don’t have to start over from scratch (I do have a good portfolio), I do need to get started again.

One piece of advice she had for me was to start writing on Crayon Writer again, even if it’s just a little bit, so here I am.

Next, I need to figure out what’s holding me back from being the writer I know I am.

What about you? Are you living your dreams? Any advice for those of us who aren’t quite ready?

Dansette