Working full-time for an employer may seem to put a damper on your freelancing business, but maybe it’s a secret weapon in disguise. Your employer may be a valuable source of referrals, little gifts that can go a long way toward enhancing your freelancing career.
Here are some tips for making your job work for you (as long as your employer doesn’t mind that you moonlight).
- Your current employer may have hundreds of contacts, so be sure to ask for referrals. Even if you aren’t writing at your job, let your boss know that you are looking for new business. Give them your brochure, along with links to your online portfolio, website, and blog.
- If your job doesn’t entail writing or editing, try to find opportunities to showcase your skills anyway. As a secretary, I’m often making copies, so I find time to scan outgoing documents for errors…a win-win situation for everyone.
- Above all, do your best work, whatever it may be, at your current job. Even though you’re looking for writing referrals, your boss will be more inclined to help you if you went above and beyond to help them.
I also came across a great article over at Freelance Switch that discusses more ways to increase referrals.
How have you gotten referrals for your business? Has a current or former employer helped you?