As professional freelance copywriters, we set rates that are comparable with other copywriters’ rates.

But family and friends often want a discount on your copywriting services.

How do you handle this sticky situation? I have a few ideas.

When you quote them a rate, tell them the lower end of your acceptable price range. Then be sure to let them know you usually charge clients the highest rate in your range. For example, let’s assume you won’t work for less than $50 an hour, but you usually charge your business clients $65 to $75 an hour. Give your family members the $50 rate, but tell them you usually charge $75.

Trade services. If your friend can knit, fix things, or the like, set up a bartering agreement with them.

Offer your family a discounted rate if they agree to a large job or a repeat project.

Tell your friend how busy you are, and agree to do the work for a lower rate, but it might take you a while to complete the project. This way you aren’t working for less and working a rush job too.

If all else fails, just say no, you’re just swamped, and you couldn’t possibly give their project the attention it deserves. Then refer them to a fellow copywriter. If you anticipate a headache when dealing with your loved one, this may be the only option to maintain a good relationship.

What tactics have you used for this situation?

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